How to Add a Watermark to an Image in the Social Planner

How to Add a Watermark to an Image in the Social Planner

In today’s digital age, it is important to protect your brand and content on social media. One effective way to achieve this is by adding watermarks to your social media images.

Why Add Watermarks? #

Adding watermarks to your social media images offers several benefits:

  • Brand Protection: It safeguards your content from being used without attribution.
  • Increased Brand Awareness: A watermark acts as a constant reminder of your brand, enhancing visibility.
  • Copyright Protection: It signifies ownership of the content.
  • Consistent Brand Recognition: Helps in establishing a uniform brand identity across various platforms.

Creating a Watermark #

Navigate to the social media planner by selecting ‘Marketing’ on the left sidebar, then ‘Social Planner’ at the top. Click on the settings icon located on the right to find the watermark section. Click on “Watermark”, then “+ Add Watermark”.

Watermark Name #

Name your watermark to easily identify it.

Upload #

Upload the image you want to use as your watermark. For the best results, ensure the image is 200×200 pixels. Once you have uploaded your image, preview it in the section above.

Alignment #

Choose the watermark’s alignment (left, right, center, top, or bottom) and adjust its position as desired.

Opacity #

Adjust the opacity to make the watermark more or less visible according to your preference.

Scale #

Scale the size of your watermark to fit your images perfectly.

Auto Padding #

Enable or disable the auto-padding feature, which controls the space between the watermark and the edges of the image. Auto-padding helps maintain a balanced appearance by preventing the watermark from being too close to the edges.

When you have completed your customizations, select the accounts to which the watermark should be applied, then click “Create” to save your new watermark.

Important Notes #

  • The watermark feature is currently available for images only, not videos.
  • Posts that are scheduled with another watermark will stay the same unless you edit and save them. To apply a new watermark to older posts, you can clone or edit them and save the changes. All new posts will automatically use the latest assigned watermark.

Frequently Asked Questions #

My watermark isn’t showing on the post. What could be wrong? #

Ensure the watermark feature is toggled on in the ‘Advanced Options’ of your post. Also, check that the watermark’s opacity and scale are set correctly.

Can I use different watermarks for different posts? #

Currently, the CRM supports one watermark at a time. You can change your watermark in the settings, but it will be applied to all future posts until changed again.

Does the watermark feature work on videos? #

No. The watermark feature is currently available for images only, not videos.

What is the recommended watermark image size? #

For the best results, use a watermark image that is 200×200 pixels.

How do I apply a new watermark to older scheduled posts? #

Older posts keep their existing watermark unless edited. Clone or edit them and save the changes to apply the latest watermark.

Where do I create a watermark? #

Go to Marketing > Social Planner, click the settings icon, open the Watermark section, and select “+ Add Watermark”.

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Updated on May 26, 2026
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