Your Business Profile is the face of your company for any contact interacting with you through WhatsApp. There, they can find all the information about you, from your business name to your address or website, helping to strengthen the bond between you and the customer, gain trust, grow interest, and encourage engagement.

Customers can view your business profile by clicking your business’s name or number in a conversation thread, which is why it’s so important to keep it updated. You can do so inside your CRM from your Settings.

Updating your Profile #

Inside the Numbers tab of your WhatsApp section, select Update Profile.

This will allow you to modify your profile information — click on the text to edit it. You’ll have a preview to your right, which is what your clients will see once updated.

When you’re happy with the changes, click Save at the bottom and you’re done! Now you can keep your WhatsApp profile fresh and relevant from the comfort of your CRM.

Frequently Asked Questions #

Where do I update my WhatsApp Business Profile? #

Go to your CRM Settings, open the WhatsApp section, select the Numbers tab, and click Update Profile.

What information can I include in my profile? #

You can display details such as your business name, address, and website so contacts can learn more about your company.

Will I see how my profile looks before saving? #

Yes. A live preview on the right shows exactly what your clients will see once your changes are saved.

How do customers view my business profile? #

Customers can view it by clicking your business’s name or number within a WhatsApp conversation thread.

Why is keeping my profile updated important? #

An accurate, current profile builds customer trust, grows interest, and encourages engagement with your business.

Do my profile changes take effect immediately? #

Once you click Save, your updated profile information is applied so contacts see the latest details.