Google My Business is a great platform to get your information easily available and collect customer feedback. So, let’s check how to connect it with your CRM and maximize its potential to widen your reach and build the credibility of your business amongst the online community.
Connecting GMB #
To get started, log into your account, go to the Marketing tab, and click on Social Planner. If you haven’t connected to any social accounts yet, you will have the option to select GMB from the icons.
For those with connected accounts, click “+ Socials” to open the selection menu. You will see the option to add the GMB locations; select it, and connect the account(s).
Give Permission #
You will then be prompted to choose the Gmail account your GMB pages are linked to and provide Lead Connector with the permissions for connecting with the social planner. Choose the GMB locations you would like to add and click Allow.
The next step is to choose the GMB Locations for the social planner; click add next to the ones you’d like to connect.
Note: If the GMB location is already added, it will display a message indicating that the location is already added. If the GMB account has more than 10 locations, it will show “This location belongs to a chain. The Local Post API is disabled for this location”.
Once you are done, you can verify your connection by heading to your settings (indicated by the gear icon). The connected GMB accounts will appear inside the Social Accounts list.
Integrating GMB #
For a complete handle on your GMB page, start by navigating to the Integrations tab inside your account settings and clicking Connect. In the pop-up window, check the box next to your desired locations, then click Connect.
Connecting your GMB helps you plan your presence and increase interest in your business by showing customers an active and friendly face. Have fun using this awesome tool!
Frequently Asked Questions #
How do I start connecting Google My Business? #
Log into your account, go to the Marketing tab, and click on Social Planner. If you have no social accounts connected, you can select GMB from the icons; otherwise click “+ Socials”.
What permissions do I need to grant? #
You’ll be prompted to choose the Gmail account your GMB pages are linked to and to grant Lead Connector the permissions to connect with the Social Planner. Click Allow to proceed.
Why does it say a location is already added? #
If a GMB location has already been connected, the system displays a message indicating the location is already added.
What happens if my GMB account has more than 10 locations? #
For accounts with more than 10 locations, you may see a message that the location belongs to a chain and that the Local Post API is disabled for that location.
How do I verify my GMB connection? #
Head to your settings (the gear icon) and check the Social Accounts list, where connected GMB accounts will appear.
What is the difference between connecting and integrating GMB? #
Connecting GMB adds your locations to the Social Planner for posting, while integrating GMB through the Integrations tab in account settings gives you a more complete handle on your GMB page.