Blog posts help you boost your SEO and create a distinguished perception of your business over other alternatives. These informative yet short entries serve as a freebie that captures a lead’s attention and prompts them to opt-in to your marketing. Let’s check how to add them to a funnel and create an effective lead magnet!
Crafting Your Blog Post #
Creating a blog post involves several key steps, from initial setup to adding content and setting SEO details. Here’s how to get started.
Creating a Blog Post #
Navigate to the Blogs tab inside the Sites section and click the Create Blog button to set up your Blog site.
Choose whether you want to create the blog from scratch, from a URL or CSV, or using AI.
Adding Content #
The blog builder works similarly to a regular doc. In it, you can write your content and use the editor toolbar to enrich your blog post.
If you choose to use AI to write the blog, you can also use the toolbar to adjust the content.
Once you’re satisfied with your content, click Continue to publish it.
To release your post, fill out these fields:
- URL Slug: This defines the path for your blog post.
- Category: This helps relate posts as belonging to the same group. You can select between already created categories or add a new one.
- Author: To properly credit the article’s writer.
- Canonical Link: This step is optional. It is used as the representative page when there are duplicates.
- Add Keywords: Add any relevant words that will help people find your post, such as the title and interesting topics. This will help improve SEO.
Review your blog details and SEO, select a status, add a date, and publish or schedule the post.
Integrating the Blog Post into Your Funnel or Website #
To ensure your audience can access your blog posts, you can add them to your funnel or website. Start by accessing any page of the Funnel or Website builder.
Add the Blog Post Element by dragging it onto the page.
Choose between Standard and Compact layout types, and select the Blog site to pull from.
Once ready, click Save and Publish at the top right corner. This will prompt you to add a domain to your Funnel/Website if you haven’t already.
With your blog post created and seamlessly integrated into your funnel or website, you’re now equipped to attract, engage, and convert your audience more effectively.
Frequently Asked Questions #
Can I update the Category, Keywords, Author, and Slug after publishing? #
Yes. This can be done from the Blogs section by accessing the post and continuing as if to post again.
What is the maximum image size for a blog post? #
The maximum image size allowed is 10MB.
How can I make my blog post appear on my main website domain? #
Set the blog page as the Default Page in your domain settings.
What options do I have for creating a blog post? #
You can create a blog from scratch, import it from a URL or CSV, or generate it using AI.
How do I display blog posts on a funnel or website page? #
In the Funnel or Website builder, drag the Blog Post Element onto the page, choose a Standard or Compact layout, and select the blog site to pull from.
Why should I add blog posts to my funnel or website? #
Adding blog posts makes your content accessible to your audience, helping you attract, engage, and convert visitors while boosting SEO.
