How to Prevent Search Engines from Indexing Your Website or Funnel Pages

How to Prevent Search Engines from Indexing Your Website or Funnel Pages

The way search engines, like Google, organize and store information is similar to a massive catalog where search engines can easily find and retrieve content based on user queries. But what can you do with pages you don’t want to be at the forefront of your results?

Whenever you have a page where you don’t want customers accessing without context, you can implement No-Index tags, which can be added to your page’s HTML code to prevent search engines from showing the page.

Adding No-Index Tags #

Access the Funnel or Website tab and edit the page you want to hide.

Once inside the builder, select “SEO metadata” from the menu.

Click “Links & Tags,” then the “add” button beside “Custom Meta Tags” to create a new meta tag.

When implementing No-Index tags, two main ones can be used: a Google-specific Tag, which prevents only Google from indexing the page, or a Universal Tag to remove the page from all search engines’ indexing.

Enter Tag Details. This will look a bit different depending on which one you’re using.

  • For Google-specific blocking, copy googlebot into the name field and noindex into the content field.
  • For universal blocking, copy robots into the name field and noindex into the content field.

Click the Update SEO Meta button, then Publish to apply the changes.

This will prompt search engines to process the changes and remove the page from their index, without affecting the SEO of other pages, instead giving your customers a more streamlined experience.

Frequently Asked Questions #

What does a No-Index tag do? #

It tells search engines not to display a specific page in their results, which is useful for pages you don’t want customers reaching without proper context.

What’s the difference between the Google-specific and universal No-Index tags? #

The Google-specific tag (name “googlebot,” content “noindex”) blocks only Google, while the universal tag (name “robots,” content “noindex”) removes the page from all search engines’ indexing.

How long does it take for the changes to take effect? #

It can vary, but search engines typically re-crawl your site within a few days to a few weeks.

Will adding No-Index tags hurt my site’s overall SEO? #

No. Using noindex tags on specific pages should not negatively impact the SEO of your other pages.

Can I reverse this if I change my mind? #

Yes. Simply remove the tags from the pages, and search engines will eventually re-index them.

Can one tag block multiple pages at once? #

No. These tags must be added to each page you wish to block from search engines individually.

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Updated on May 26, 2026