Making limited offers promotes desire and increases sales. Visual cues are highly effective at communicating information and captivating audiences. Mix them and you get a powerful tool to promote sales and increase conversions. Fixed Timers are the perfect tool to promote a feeling of exclusivity and need in customers and push them to complete their purchases as fast as possible.

Creating a Fixed Timer #

Navigate to the Countdown Timers tab inside the marketing section and click the + New button.

Select a Design Template of your liking, then click Continue with this template.

General #

Select the Fixed Timer Type.

Define the countdown duration and time zone.

Add the Active Link where the users will be redirected while the timer is active, and the Expired Link once the timer runs out.

Styling #

Select the Styling section to adjust the timer’s appearance. This includes:

• Adjusting the template used for the timer.
• Choosing which timer labels (seconds, minutes, hours, days) to display.
• Editing the font styles used in the timer.
• Adjusting the corner radius of the timer.
• Editing the colors used in the timer.
• Replacing the timer with a chosen image in your emails when it expires.
• Adjusting Margin and Padding settings for the timer.
• Checking the box to hide the timer in Apple Mail to prevent showing incorrect countdowns.

Note: You can disable the Padding option if you prefer not to customize the margin and padding.

Give your timer a name for identification, then click “Save” to finalize and activate the countdown timer.

And there you have it — you can add this element to your Emails, Websites, and Funnels, or click the Copy Code button to copy the custom code of your timer and add it to external sites. This is the perfect tool to promote limited-time events such as flash promotions and event registrations, or to build anticipation for upcoming events or launches.

Frequently Asked Questions #

What is a fixed countdown timer best for? #

A Fixed Timer is ideal for limited-time events like flash promotions, event registrations, or building anticipation for upcoming launches.

How do I create a fixed timer? #

Go to the Countdown Timers tab in the Marketing section, click + New, choose a design template, then select the Fixed Timer Type.

What details do I configure for a fixed timer? #

You define the countdown duration and time zone, then add an Active Link and an Expired Link.

What does the Active Link do versus the Expired Link? #

The Active Link redirects users while the timer is running, while the Expired Link is used once the timer runs out.

Can I customize the timer’s appearance? #

Yes. In the Styling section you can adjust the template, labels, fonts, corner radius, colors, expiration image, and padding.

How do I add the fixed timer to my content? #

After saving, add the element to your emails, websites, and funnels, or use the Copy Code button to embed it on external sites.