Ebooks are a powerful lead magnet. They help you convince readers to buy into your business while helping you establish yourself as an expert in your field. Placing them inside a funnel lets you enhance their attractiveness and collect contact details to grow your mailing or texting lists.
Creating and Adding a Form #
The first step in building an ebook funnel is creating a form visitors can fill out to receive your ebook. To do this, navigate to the Forms tab inside the Sites section and click +Add Form.
- Choose a template to start with. For an ebook funnel, a simple registration form including fields for the first name and email is sufficient.
- To enhance the user experience, customize the form. Minor changes such as adding your logo or changing your button colors can elevate the form by highlighting your brand.
- Save your form with a descriptive name, such as “Ebook Registration.”
Building Your Ebook Funnel #
With your form ready, the next step is to integrate it into a funnel that guides the user through signing up for your ebook. Go to the “Funnels” section and click “New Funnel.”
- Select a template that suits your ebook funnel needs.
- Customize the funnel page by adding a button that users can click to sign up. This button should trigger a pop-up where the form you created will be displayed.
- Open the pop-up settings.
- Add a row and a column, then insert the form element and choose the “Ebook Registration” form you previously created.
- Customize the pop-up to your liking, then click Save once satisfied.
Configuring the Thank You Page #
After users submit their information, they should be directed to a thank you page. In your funnel, navigate to the thank you page section and click Edit.
- Edit the page to include a personalized message or offer, such as a discount code as a token of appreciation for signing up.
- Once satisfied with the overall look of your funnel, click Save and Publish in the top right corner.
Frequently Asked Questions #
What if my form isn’t showing up in the pop-up? #
Ensure you’ve correctly added the form element in the pop-up settings and selected the right form.
How can I change the look of my form? #
The form builder offers customization options, including changing button colors and adding images. Experiment with these settings to match your brand.
How do I redirect users to the thank you page after they submit? #
Configure the form to redirect users to the thank you page upon submission. You can set the form’s submit action to open a specific URL (your thank you page), or select “Next Step” in your pop-up’s submission settings.
What fields should my ebook registration form include? #
For an ebook funnel, a simple form with first name and email fields is usually sufficient to capture leads while keeping the barrier to entry low.
Why use a funnel instead of just sending the ebook directly? #
A funnel lets you collect contact details, grow your mailing or texting lists, and guide visitors through a branded experience, turning a free ebook into an ongoing lead-generation tool.
Where do I create the form for my ebook funnel? #
Create it in the Forms tab inside the Sites section by clicking +Add Form, then reuse it inside your funnel’s pop-up.