Need help understanding an audit report? This section covers how to generate and interpret audit reports, including Local Marketing Audits and comparative reports that measure your online presence against competitors.

Frequently Asked Questions #

What are Audit Reports used for? #

Audit Reports help you monitor your online presence, identify marketing weak points, and benchmark your performance against others in your niche.

What types of audit reports are available? #

This section covers the Local Marketing Audit and the ability to compare reports against competitor business locations.

Where do I find Audit Reports? #

Audit reports are generated from the Local Marketing Audit tab inside the Reporting section of your account.

Do I need anything connected before running an audit? #

Yes. You need a connected Google Business Profile to generate a Local Marketing Audit.

Can I compare my results to competitors? #

Yes. The Compare Reports feature lets you benchmark your listing accuracy and online reputation against competitor locations.

Can I share or save audit results? #

Yes. Reports can be exported to PDF and you can schedule recurring report generation to track improvement over time.