AdvantEdge Payroll, Benefits & HR is a Charleston-based firm that takes payroll, benefits, human resources, and life insurance completely off a business owner’s plate. Their promise is simple and refreshingly rare: real, live, human service — no automated phone trees, no being transferred five times, no call centers in some far-off land.
Founded by Michael Martini — former General Manager of Kelly Staff Leasing and an executive at Fortune 500 staffing giant Kelly Services, where he ran a $300 million payroll, benefits, and HR division — AdvantEdge pairs enterprise-grade expertise with genuinely local, white-glove service.
Why we partner with AdvantEdge
Same clients, zero overlap. AdvantEdge works with exactly who we do — the small and mid-sized businesses that are the growth engine of our economy. They handle the back office we don’t touch, so together we cover both sides of running a growing company.
Service that sounds a lot like ours. Their whole approach is built on responsiveness and real human relationships — the same concierge-level service CORE CONNECT is known for. When we send a client their way, we know they’ll be treated the way we treat ours.
That’s exactly why they’re our partner. CORE CONNECT gets you found and turns attention into revenue; AdvantEdge makes sure that as you grow, payroll, benefits, and HR never become the thing that slows you down.
What they handle
- Payroll — Accurate, on-time payroll on a cloud-based system your team can access securely anytime, anywhere.
- Benefits — Benefits administration that helps you attract and keep good people without the paperwork headache.
- Human Resources — HR support and guidance that keeps you compliant and confident as your team grows.
- Life Insurance — Coverage options to protect your people and your business.
Built around you, not their software
Most payroll companies squeeze you into their system. AdvantEdge does the opposite — their cloud-based platform is built to fit your business, and it keeps evolving with your needs. It’s technology built for you, backed by a team that solves the problems others won’t.
What their clients say
“We’ve been with AdvantEdge since they first opened, and for the past 15 years we have not thought about payroll once. Michael and his team make everything easy and stress free.”
— Kristie M.
“I’ve been a client for several years and have never once had a mistake. The team helped me through a difficult time during COVID, going above and beyond with personal service. I highly recommend them!”
— Marcos A.
“Everyone is professional, responsive, helpful, and kind. They never make me feel like I’m bothering them. Highly recommend!”
— Dottie V.