Ebooks are a powerful lead magnet. They help you convince readers to buy into your business while helping you establish yourself as an expert in your field. Placing them inside a funnel lets you enhance their attractiveness and collect contact details to grow your mailing or texting lists.

Creating and Adding a Form

The first step in building an ebook funnel is creating a form visitors can fill out to receive your ebook. To do this, navigate to the Forms tab inside the Sites section and click +Add Form.

• Choose a template to start with. For an ebook funnel, a simple registration form including fields for the first name and email is sufficient.
• To enhance the user experience, customize the form. Minor changes such as adding your logo or changing your button colors can elevate the form by highlighting your brand.
• Save your form with a descriptive name, such as “Ebook Registration.”

Building Your Ebook Funnel

With your form ready, the next step is to integrate it into a funnel that guides the user through signing up for your ebook. Go to the “Funnels” section and click “New Funnel.”

• Select a template that suits your ebook funnel needs.
• Customize the funnel page by adding a button that users can click to sign up. This button should trigger a pop-up where the form you created will be displayed.
• Open the pop-up settings.
• Add a row and a column, then insert the form element and choose the “Ebook Registration” form you previously created.
• Customize the pop-up to your liking, then click Save once satisfied.

Configuring the Thank You Page

After users submit their information, they should be directed to a thank you page. In your funnel, navigate to the thank you page section and click Edit.

• Edit the page to include a personalized message or offer, such as a discount code as a token of appreciation for signing up.
• Once satisfied with the overall look of your funnel, click Save and Publish in the top right corner.

Frequently Asked Questions

What if my form isn’t showing up in the pop-up?

Ensure you’ve correctly added the form element in the pop-up settings and selected the right form.

How can I change the look of my form?

The form builder offers customization options, including changing button colors and adding images. Experiment with these settings to match your brand.

How do I redirect users to the thank you page after they submit?

Configure the form to redirect users to the thank you page upon submission. You can set the form’s submit action to open a specific URL (your thank you page), or select “Next Step” in your pop-up’s submission settings.

What fields should my ebook registration form include?

For an ebook funnel, a simple form with first name and email fields is usually sufficient to capture leads while keeping the barrier to entry low.

Why use a funnel instead of just sending the ebook directly?

A funnel lets you collect contact details, grow your mailing or texting lists, and guide visitors through a branded experience, turning a free ebook into an ongoing lead-generation tool.

Where do I create the form for my ebook funnel?

Create it in the Forms tab inside the Sites section by clicking +Add Form, then reuse it inside your funnel’s pop-up.